(Hospitality+Travel)(Nation)THE GREAT ROOM #VisualStrategy #VisualIdentity #Website @Singapore @Bangkok @HongKong

In 2016, The Great Room, the foremost top-tier co-working brand in Asia-Pacific, engaged MMBP & Associates for a brand identity rejuvenation. After a strategic exploration encompassing positioning and narrative, our team crafted a fresh brand identity and website design. This overhaul extended to crafting site-specific designs for openings in Singapore, Bangkok, and Hong Kong, along with the formulation of comprehensive master brand guidelines.

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